In the age of digital content, the internet offers a vast and diverse landscape of visuals and multimedia experiences. However, it’s important to remember that not all viewers have the same sensory tolerances. Some photosensitive viewers can be deeply affected by flashing lights, rapid transitions, and high-contrast visuals. In this short guide, we explore the significance of taking into consideration these audiences and provide recommendations for responsible content creation.
Understanding Photosensitivity
Photosensitive viewers encompass a broad spectrum of individuals, including those with neurodivergent conditions and sensory sensitivities. For them, exposure to content with intense visual stimuli can result in sensory overload, migraines, and, in severe cases, even seizures. It’s crucial for content creators to be mindful of these potential impacts and take steps to mitigate harm.
The Do’s and Don’ts of Responsible Content Creation
Do’s:
- Add a Flash Warning: Before posting content that may affect photosensitive viewers, always include a clear flash warning. This alert serves as a crucial signal that allows viewers to prepare themselves.
- Early Flash Warnings: In the case of platforms like reels, TikToks, and stories, place the flash warning within the first few seconds of the video to ensure it’s seen promptly.
- Enhance Text Visibility: Make sure your warning text is bold and easily visible to your entire audience, emphasizing its importance.
- Mind Visual Elements: Reduce contrast and avoid using fully saturated reds, as these can exacerbate the impact of flashing lights.
Don’ts:
- Avoid Caption Warnings: Flash warnings should not be placed in the caption. Instead, incorporate them into the first slide or frame of your post.
- Late Warnings: Don’t wait until the video has already started to display the flash warning. Early notification is key.
- Limit Visual Distractions: Refrain from adding flickering or flashing images, stickers, filters, GIFs, or similar visual elements that could trigger photosensitive reactions.
Navigating Social Media Trends
Certain social media trends and effects, such as the “20 Photos 2 Videos” trend and filters like “the Rainbow Flash,” can inadvertently affect photosensitive audiences. Additionally, filters used for aesthetic purposes, often described as “trippy,” may contain rapid movements, high contrast, and saturation, posing risks to susceptible viewers. Remember, if your content includes anything that flashes more than three times in any one second or features movements with high contrast and saturation, it’s crucial to add a flash warning.
Wrapping Up
As content creators and consumers, we have a shared responsibility to make the digital landscape more inclusive. By adhering to these guidelines and being aware of the impact of our content, we can ensure that the internet remains a space where everyone, including photosensitive viewers, can engage safely and enjoyably.